December 2008 - January 2009
  Great Ideas
JAMES KNIGHT 

Potential Unlimited

James Knight is a human behavioural expert who brings years of successful selling and management experience, along with professional training to the seminar and speaking circuit. James has published Hot Gossip magazine since 1995 http://james-knight.co.uk

During our lives more changes have occurred, more progress has been made that any previous millennium in the development of humankind. It is almost impossible to select the most important idea in recent years. What would you choose? The jet engine, atomic energy, new metals, synthetic fabrics, rockets, satellites, television, plastics, antibiotics, computers, self image psychology, the Internet, mass communications, abstract art, automation, fast food, DNA, digital technology, the list goes on and on.

No one can say for sure, what changes will come in the next five or 10 years, but they will come, and they will be amazing. These changes will start with someone having an idea, on how they can make things better.

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Liz Bolshaw talks to James Knight, who has pioneered the IMA system specifically to enhance online communications.

Personality profiles in just ten questions

Why did you develop the IMA System?

I developed the IMA System to help myself achieve a more meaningful level of connection with the people that I met online. Within a short time there was a high level of enthusiasm generated about the IMA's effectiveness as a communications and rapport building tool.

My banners asking "What Colour Are You?" attracted the attention of the directors of Ecademy, who expressed interest in making the IMA available to all Ecademy members. On November 1st we launched with over 12,000 members having answered the questionnaire up until now.

How complete is the IMA profile?

There are many personality profiling systems on the market that provide in-depth psychological reports, the IMA is not one of them. However, when meeting a person for the first time you don't need to know that much information. All that is needed to develop rapport is a mutual liking and trust and a feeling that your thoughts feelings and concerns are mutually understood.

The IMA is a unique communications and rapport building tool to help people transmit their thoughts, ideas and feelings to others online in a way that he/she prefers to receive the information. Thus maximising the chances for the other person to understand them and helping to build rapport in seconds.

What is different about online meetings and offline ones?

When you meet someone offline we transmit our thoughts ,feelings, and ideas not only through words, but through facial expressions, hand and body movement, vocal intonation, pitch variation, eye contact and much more. We are told that there are over 700,000 ways in which people communicate non verbally.

When we meet someone online we are dependent on words. This is why connecting and building rapport online is so challenging. We are told that there are 500 words that are most commonly used, yet they have over 16,000 meanings. In dealing globally where English is not the first language it is easy to see why people are having such difficulty connecting when they have little to no non-verbal feedback to go on.

The absence of non-verbal feedback has been up until now a barrier to forming widespread and meaningful relationships online.

What form does the IMA System take?

The IMA helps bridge the gap left by the absence of non-verbal feedback. Ecademy members identify a behavioural style that best describes his/her behaviour most of the time by answering 10 questions. They then display the IMA on their profile which gives tips to visitors as to the best way to connect with him/her.

The answers to these questions act as a guide to a person's dominant pattern of behaviour and as to whether they are practical left-brain thinking individuals, or right brain relationship oriented and creative. I have then assigned one of the primary colours to each of the four dominant patterns. We are a blend of colours, with my focus on how people feel the most comfortable, most of the time, as being the "High" dominant colour...

Because it is only 10 questions. There are no wrong answers. If people answer the questionnaire and say that's not me, they can take it again. The important thing is that each person identifies the style that best describes themselves. This information is then given to people by way of displaying the IMA (little puzzle piece) on their site.

Members displaying the same colour IMA will have an immediate chemistry with no adjustment in communication style and behaviour. Members with different coloured IMAs will be given clues as to how to adapt their behaviour style to create chemistry and avoid misunderstanding.

What do you do once you know your dominant behaviour style?

Out of the 12,000 Ecademy members that have answered the IMA questionnaire since November 1st over 9,000 have joined the High Red Club, High Yellow Club, High Blue Club and High Green Club.

Birds of a feather flock together and the Club forums are allowing like minded people the opportunity to meet and share ideas, experiences, and information.

IMA is not just another personality profiling tool. It is a new language, the "language of Colour" that is helping to bring people closer!

Ariadne CEO Julie Meyer commented in a recent City A.M. column: "From the Myers Briggs to French graphology, I've never seen a profiling tool which is as short, fun, and which has, I believe, profound implications for how we work together in this brave new world of the digital world."

To discover what colour you are, click here and complete the IMA questionnaire.

For more information on James Knight please go to:
http://www.ecademy.com/user/jamesknight2
or
www.potential-unlimited.com

We have launched this great collection of quality tees and casual wear featuring the embroidered IMA




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For those traveling to the US, an Encore Hotel discount card is a great idea! Encore is a travel club, with over a million members in the US. The annual subscription fee of $59, proximately £30, members are given up to a 50% discount at hotels throughout the United States.
Check it out. http://virtual-encore.com
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For Great Property Investment Ideas

Check out the Property Abroad column in this issue of Hot Gossip


Here's a Great Idea to Help You Connect with Others!

I have developed a personality profiling system that is fast, fun, simple, and inexpensive that leads to a greater understanding of yourself and others, increases self confidence and "the likeability factor."

Having worked with thousands of people in companies throughout the UK we will begin are offering a special introductory sessions open to the public in London beginning in May at the Jury's hotel in South Kensington.

Every day people give you the keys to what makes them tick through their facial expressions, body movements, voice tones and words that they use.

After just one session each participant will learn how to create instant rapport and develop skills that will change his/her for the better.

For more information check out http://potential–unlimited.com

Become the Person You Are Capable of Being. Erase and replace those habits that continually hold you back from being successful through my Positive Self Programming CD's? http://potential-unlimited.com/mypotential.html


James Knight is founder and director of international property sales, marketing and property development company Knight International.

Publisher of Hot Gossip Magazine and Virtual Tower of London. http://tower-of-london.com

James is a member of the Professional Speakers Association. For more information about programs available for your group or organization please go to http://james-knight.co.uk.

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